Field Sales Manager Derek Barber looks forward to a successful new year with Nuseed Carinata.
Florida-based Derek Barber highlights the importance of working relationships with growers to help farms achieve production goals through Nuseed Carinata in 2023.
Nuseed operates the world’s largest and most advanced carinata breeding program for top performing hybrid Carinata, according to Barber. Nuseed entered a 10-year strategic agreement with bp to accelerate market adoption for Nuseed Carinata.
“The benefits for growers are two-fold in increasing revenue as a contract grown oilseed harvested cover crop and ecosystem improvement,” explains Barber. “Nuseed Carinata allows a grower the unique opportunity to receive all the benefits of a cover-crop (attract pollinators, ground cover, soil health, putting carbon back into the soil, living roots, etc.). In addition to the soil health benefits, growers can see nematode suppression and nutrients returned back to the soil through plant matter.”
With the first commercial U.S. acres planted in November 2022, Nuseed Carinata is a newer, unfamiliar crop for growers. When growers come to Barber with questions, he prioritizes listening to their concerns.
“Carinata is a new crop for growers, which will bring many questions. A big one is to just listen to customers and be honest with answers. Also, know that every farm has a slightly different situation regarding production management,” he says.
The fall of 2023 will be the first year of the full launch, following the soft launch from 2022. Barber is excited for the benefits this will bring growers in the future.
“Nuseed is continuing to research and develop new hybrids with frost tolerance and earlier maturity. I’m looking forward to working with growers on rewarding sustainability and long-term contract commitments,” he adds.
Nuseed is committed to increasing contract acres in 2023. Customers can expect training events, field days and a growing Nuseed Carinata team, says Barber.
“Nuseed continues to listen to our growers while we work with them throughout the growing season to harvest. We want growers to have a positive experience growing Carinata and working with Nuseed,” he concludes.
